Eduardo Gonzalez
Co-founder and CEO · Performance and product
Former professional table tennis player. He brings a focus on sports performance, motivation and product development and testing to THEYET.
MADE BY ATHLETES,FOR ATHLETES
BORN TO GO FURTHER
THEYET is a performance brand born from functional training, created for a new generation of athletes, creators and people who train not only to perform better, but to live with more energy, presence and control.
We were not born as a brand looking in from the outside. We were born through training, competing, testing, failing and starting again. That is why we are building a 360-degree ecosystem: THEYET Health for health, rest, recovery and useful wellbeing technology, and THEYET Events for in-person sport, human connection, teaching and real experiences.
We see sport as a whole: performance, community, product, health, movement and presence. That is why THEYET is building connected branches with a clear purpose, not isolated projects.
THE THEYET STORY
What happens when two friends decide to challenge everything?
THEYET was born in March 2023 from a shared passion for sport and the decision to start from zero. We came from elite sport and wanted to build something bigger: a brand able to cross borders, connect people and turn training into movement.
Today the community keeps growing across Europe. We are present at competitions and events, research new lines and keep expanding the ecosystem with THEYET Health.
THE PEOPLE BEHIND THEYET
Founders who still train from the inside.
THEYET is led by two athletes who bring their competition experience into product development, editorial content and the brand's sporting experiences.
Eduardo and Miguel also author specialist blog content based on their real experience in sport, training and product.
Read the team's guides
Miguel Chamorro
Co-founder and CEO · Health and movement
Physiotherapist, psychologist and former professional table tennis player. He brings a holistic view of health, conscious movement and wellbeing to THEYET.
Tested in training.Built for progress.
REAL R&D
Development, testing and high standards.
Manufacturing and development are central to our work. Our products must withstand real use: we test them first, then validate them with sponsored, amateur and elite athletes who train, compete and give us honest feedback.
We do not launch products for the sake of launching them. We pursue reliable materials, useful innovation and constant product improvement. Every refinement comes from training, feedback and the drive to make each piece more precise.
DAILY MOVEMENT
Explore the body's full potential.
We train every day and explore movement through its full range. That practice opened the brand to a broader view in which performance, technique, flow, recovery, rest and health form one connected experience.
HOLISTIC PERFORMANCE
Our territory starts with training, but expands into everything that supports daily high performance: better recovery, purposeful rest, small rituals, body awareness and technology as a quiet ally.
Flow is an essential part of who we are. We do not want to create only products; we want to create community, experiences and spaces where training, competing and connecting feel lighter and more precise.
Discover THEYET events
TEAM AND ESSENCE
“We do not seek perfect people, but people who pursue virtue: people who train, learn, show gratitude and elevate what they touch.”
Along the way, remarkable people have joined our team and community. THEYET grows with those who approach sport with intention, respect for the process and a genuine desire to build something meaningful.
The same pursuit lives in many of our products. Flow, discipline, gratitude, focus and presence are not isolated words: they are ideas we learned through competition, training and starting from zero.
FELINE INSTINCT
We are also inspired by felines: their independent energy, natural elegance and blend of calm, instinct and power. That is why we collaborate with associations that protect them.
OUR VISION
To build a European holistic performance brand for people who want to evolve every day, surround themselves with an ambitious community and turn body, mind and energy care into identity.
We design technical product with a premium eye: reliable materials, clean lines and an identity that connects sport, technology and style. THEYET also comes alive through events and real experiences.